01
Physicians first. Always.
Our loyalty is to the medical practices we serve. Options are framed around your risk — not our convenience.
Our firm
Built on a principle that endures.
PrimumMD exists to give physicians a focused, independent partner for medical malpractice coverage decisions — guided by primum non nocere.
Purpose
Why PrimumMD
Physicians deserve coverage counsel that treats their practice with the same care they bring to patients — precise, ethical, and free of product pressure.
The name comes from primum — first — and from the ethical anchor of medicine: primum non nocere, first, do no harm. That principle shapes how we recommend, what we refuse to oversell, and how we grow.
PrimumMD is an independent medical malpractice brokerage focused on multi-carrier med-mal evaluation. We expand market access only when it improves options for physicians — and we name carriers publicly only when appointments are fully executed.
What “physician-first” means here
- Recommendations framed around the practice — not a product quota
- Human review before client-facing advice
- Honest scope: we offer what we can stand behind
- Compensation disclosed before you bind coverage
Principles
How we operate
02
Transparency over transactions
We explain what we recommend and why. Before you purchase coverage, we explain how we are compensated.
03
Recommend only what we can stand behind
We will not advertise markets, lines, or credentials we do not have. Trust is built in the details.
Founder
Ron McGuire
Founder of PrimumMD. Building a brokerage that treats coverage decisions as a professional responsibility — not a transactional quota.
The standard is consistent: protect the physician’s practice with clear, ethical guidance — multi-carrier evaluation without product pressure.
Brokerage services are available only where properly licensed. License details are listed on this site as they are issued and verified.
Contact the firm
Conversations are confidential and pressure-free. We respond personally — usually within one business day.
Standards over spectacle.
We favor careful attention over noise. If you want guidance that takes your risk seriously — without theatrics — you are in the right place.